Tata Coffee plans `Plantation
Business Standard - March
Tata Coffee Limited (TCL), which recently
announced its foray into the hospitality
sector with the launch of 'Plantation Trails'
a cluster of holiday homes on its plantations
in Coorg, will start similar facilities
in other estates soon, according to M H
Ashraff, managing director.
Talking to media persons,
he said the company would start a plantation
resort at the recently acquired Malakkippara
estate in Thrissur district of Kerala. There
had been an overwhelming response to 'Plantation
Trails' as around 75 guests had already
enjoyed the facilities at Coorg since its
commencement in December 2005, he added.
TCL recently acquired
over 12,000 acres of tea and coffee estates
in the Annamalais region (four tea estates
and one coffee estate in Tamil Nadu and
one tea estate in Kerala) from Tata Tea.
He said plantation-based
tourism was one of the thrust areas of the
company and the concept would be spread
to the new estates.
"Guests can enjoy the real life of
a planter though this concept. They can
drink coffee, breathe coffee, and can live
coffee with utmost privacy," he said.