Tata Coffee to launch 100
retail outlets in India
Tata Coffee Ltd (TCL), owned 51 per
cent by Tata Tea, plans to launch 100 coffee
outlets in the country over the next five
years to enhance presence.
TCL currently has one
such outlet under the brand name of Tata
Mr Bean Junction at Kochi in Kerala.
"We have plans to
start another five in the current financial
year," the Bangalore-headquartered
company's Managing Director M Hamid Ashraff
said in an interview.
"We are yet to finalise
the locations. We are thinking of (putting
up the five outlets) Hyderabad, Chennai
"....we will own
these shops. Thereafter, we will grow the
frachisee route. In the next five years,
we plan to have around 100 outlets,"
Ashraff also said the
firm plans to launch a brand in the Russian
market, possibly 'Eight O' Clock' which
it acquired last year from Gryphon Investors
for Rs 1,015 crore.
"We are (also) looking
at new markets such as Australia."
Ashraff said the company plans to set up
a Rs 19 crore polyphenol plant in Coimbatore
district, for which government approval
is expected in one month.
He said the Rs 60 crore,
3,600 metric-tonnes-per-annum coffee plant
proposed to be set up in Uganda has been
delayed as local bodies in two identified
areas have been fighting amongst themselves
for the company's investment.
But Ashraff expressed
hope that the issue would be sorted out
in 2-3 months, and the company would be
in a position to construct the plant, which
would address markets in Europe and China.
He also said the company
plans to add 15-20 rooms to its Holiday
Homes in Coorg in Karnataka this year.